Humane Marketing is a Movement: Sarah Santacroce Artwork

Marketing for Humans

Marketing for Humans is a podcast by Christina Frei, creator of Innate Marketing Genius and Generosity Practice. It's about human-scale marketing between humans. Trust is your currency as a service-based business owner. If you can make a difference in potential clients' lives, they will want to do business with you. But how to do this? Chances are, you are not accessing one of your biggest superpowers: your Innate Marketing Genius. Christina Frei talks about this with business owners, sharing the secrets of owning your voice and landing on one core strategy that brings in great clients.

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Marketing for Humans

Humane Marketing is a Movement: Sarah Santacroce

June 14, 2022 • Christina Frei • Season 7 • Episode 8

Marketing for Humans, Bringing the Human Back into Marketing. Christina Frei is a marketing consultant for solo business owners, creator of Innate Marketing Genius archetype system, and author of the Generosity Practice Book: 40 Days to Unstoppable. She helps you become the compelling expert of your field, so you can get great clients by being you.

Sarah Santacroce:
Over a decade of running a successful LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing.

As a ‘Hippie turned Business Coach’, Sarah has written two books, hosts the Humane Marketing podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way, the gentle way!

Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. Her clients sometimes refer to her as ‘the female Seth Godin’.

Sarah's Links:
My visit to Sarah's Humane Marketing show.

Grow Your Business without Social Media Workshop

Sarah Santacroce's Website

Sarah's YouTube Channel
Sarah's Twitter Feed
Sarah's Freebie: The One-Page Marketing Plan - Humane Marketing

Make Facebook One Click Safer

The Books Sarah Mentioned:
The Membership Economy by Robbie Kellman Baxter
The Art of Gathering by Priya Parker
The Book of Beautiful Questions by Warren Berger

Discover your Innate Marketing Genius type here.