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Marketing for Humans
Marketing for Humans is a podcast by Christina Frei, creator of Innate Marketing Genius and Generosity Practice. It's about human-scale marketing between humans. Trust is your currency as a service-based business owner. If you can make a difference in potential clients' lives, they will want to do business with you. But how to do this? Chances are, you are not accessing one of your biggest superpowers: your Innate Marketing Genius. Christina Frei talks about this with business owners, sharing the secrets of owning your voice and landing on one core strategy that brings in great clients.
Episodes
70 episodes
Humane Marketing is a Movement: Sarah Santacroce
Marketing for Humans, Bringing the Human Back into Marketing. Christina Frei is a marketing consultant for solo business owners, creator of Innate Marketing Genius archetype system, and author of the Generosity Practice Book: 40 Days to U...
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Season 7
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Episode 8
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47:24
How to Get the Most Out of Your Web Designer with Maureen Ciaccio
Hiring a web designer is an investment and I want you to feel confident when you do this. Maureen Ciaccio, a web developer and designer in Marlborough, MA, is here to help. She outlines exactly what you need to get the biggest bang for your web...
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Season 7
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Episode 7
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41:51
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How to Be Strategic on LinkedIn and Facebook with Kristi Mitchell
Today I am joined by Kristi Mitchell, a digital marketing expert in upstate New York. Kristi brings calm and sanity to your social media and other digital marketing. In our conversation, Kristi helps us think strategically about bei...
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Season 7
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Episode 6
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33:37
3 Mistakes We Make When Creating an Offer with Lexie Sparrow
Today I am joined by Lexie Sparrow, a business coach who leads with Human Design. Like myself, Lexie makes sure your business reflects your strengths. Today’s chat is specifically about developing your offer. She t...
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Season 7
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Episode 7
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29:35
Using Swag the Right Way for Your Clients with Gina Ahtof
Today I am joined by Gina Ahtof, promotional items queen based in Metrowest Massachusetts. Gina owns Promo Print Plus, a promotions and design company that helps you stay top of mind with your clients. Let me assure you we are not ...
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Season 7
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Episode 4
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32:50
How to be Grounded and Authentic on Instagram with Shannon Giordano
Shannon Giordano will tell you she’s not a digital native but she loves social media when it’s used for good: to connect us, to share authentically, and to build relationships. She is passionate about helping business owners and entrepreneurs b...
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Season 7
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Episode 4
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37:40
Marketing as a Leader when You’re Burned Out with Kc Rossi
Marketing for Humans, Bringing the Human Back into Marketing. Hello. I’m Christina Frei, and I’m a marketing consultant for solo business owners, creator of Innate Marketing Genius archetype system, and author of the Generosity Practice Book: 4...
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Season 7
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Episode 3
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47:58
How to Market a Shiver: Cold Dipping with KyAnn Anderson-McKernan
Today I have a special treat. We are joined by KyAnn Anderson, the leader of the WH Wolfpack, named after Wim Hof, the cold plunge guru. KyAnn started this group in November 2020 with her husband and another couple. By November, it had gr...
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Season 7
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Episode 2
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46:05
5 Reasons Introverts are GREAT at Building Businesses with Jen Jones
Marketing for Humans, Bringing the Human Back into Marketing. Hello. I’m Christina Frei, and I’m a marketing consultant for solo business owners, creator of Innate Marketing Genius archetype system, and author of the Generosity Practi...
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Season 7
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Episode 1
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29:51
What's Actually Working: 3 Financial Advisors Share their Marketing Secrets
I’m Christina Frei, and I’m a marketing consultant for service-based professionals, creator of Innate Marketing Genius archetype system, and author of the Generosity Practice Book: 40 Days to Unstoppable. I help you become the compelling expert...
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Season 6
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Episode 5
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36:01
What's Actually Working: 3 Coaches Share their Marketing Secrets
I’m Christina Frei, and I’m a marketing consultant for solo business owners, creator of Innate Marketing Genius archetype system, and author of the Generosity Practice Book: 40 Days to Unstoppable. I help you become the compelling expert of you...
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Season 6
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Episode 4
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44:24
What's Actually Working: 3 Product-Based Professionals Share their Marketing Secrets
I’m Christina Frei, and I’m a marketing consultant for solo business owners. My focus is helping my clients become the compelling expert of their field, where they get great clients by being who they are. Today’s episode is with Prod...
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Season 6
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Episode 3
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29:43
What's Actually Working: 3 Wellness Professionals Share their Marketing Secrets
Hello. I’m Christina Frei, and I’m a marketing consultant for solo business owners. My focus is helping clients become the compelling expert of their field, where they get great clients by being who they are. Today’s episode is a wellne...
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Season 6
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Episode 2
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46:26
What's Actually Working: 3 Real Estate Agents Share their Marketing Secrets
I’m Christina Frei, and I’m a marketing consultant for solo business owners. My focus is helping my clients become the compelling expert of their field, where they get great clients by being who they are. Today’s episode is a real es...
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Season 6
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Episode 1
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39:00
Marketing Hotseat with a Book Coach: Meet Brooke Adams Law, Adventure Guide
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 8
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40:06
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Marketing Hotseat with a Dog Trainer: Meet Sarah Prescott, Celebrator
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 7
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44:06
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Marketing Hotseat with a Graphic Designer: Meet Stephanie Audette Connor, Nurturer
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 6
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38:33
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Marketing Hotseat with a General Contractor: Meet Jesse DeBenedictus, Adventure Guide
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 5
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1:00:49
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Marketing Hotseat with a Parenting Coach: Meet Karen Delano, Nurturer + Door Opener
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 4
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34:42
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Marketing Hotseat with a Portrait Photographer: Meet Amy Bucher, Celebrator
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 3
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47:29
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Marketing Hotseat with a Personal Biographer: Meet Francie King, Steady Presence
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 2
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38:34
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Marketing Hotseat with a Personal Stylist: Meet Lisa Ann Schraffa Santin, Door Opener
Marketing for Humans: Bringing the Human Back into Marketing. Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving othe...
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Season 5
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Episode 1
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47:24
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Celebrator Panel: How Celebrator Business Owners Get Great Clients
I’m Christina Frei, founder of Innate Marketing Genius, where marketing is grounded in your unique way of helping people. I have identified 5 Innate Marketing Genius types with their own deep...
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Season 4
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Episode 5
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1:07:39