Marketing for Humans

Marketing Hotseat with a Personal Stylist: Meet Lisa Ann Schraffa Santin, Door Opener

March 23, 2021 Christina Frei Season 5 Episode 1
Marketing for Humans
Marketing Hotseat with a Personal Stylist: Meet Lisa Ann Schraffa Santin, Door Opener
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Marketing for Humans
Marketing Hotseat with a Personal Stylist: Meet Lisa Ann Schraffa Santin, Door Opener
Mar 23, 2021 Season 5 Episode 1
Christina Frei

Marketing for Humans: Bringing the Human Back into Marketing.
Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving others?  I have identified 5 Innate Marketing Genius types, and knowing your type answers this question. The types  include Nurturers, Adventure Guides, Door Openers, Steady Presences, and Celebrators.  Discover your genius type here.

Season 5: Marketing Hotseats

I decided that I needed to show the magic of people’s deepest why in action.  In Season 5 of Marketing for Humans, I get to do this. I put myself in a Marketing Hotseat,  invite dynamic entrepreneurs as my guests, and act as my guest’s marketing consultant for 45 minutes or so.  If you want some calmer, more authentic marketing ideas, these are your episodes. 

Sometimes, you’ll even get the input of my colleague, Jenn Wentworth, a digital marketing expert based in New Hampshire. 


Today we will be hearing from Lisa Ann Schraffa Santin, a personal stylist based in the North Shore of Boston. Lisa is a Door Opener, which means she loves opening up doors of perception for people, and she has a background with Eileen Fisher. She cares deeply about sustainability, which I love because I just figured out how to buy used clothing online on Thredup.  Working with Lisa means you will feel great every day by owning a sustainable, empowering wardrobe that works for your lifestyle.   Let’s welcome Lisa! 


Meet with Christina

Lisa Ann Schraffa Santin

Jenn Wentworth


Show Notes

Marketing for Humans: Bringing the Human Back into Marketing.
Hello. I’m Christina Frei, founder of Innate Marketing Genius, where how you love to help people informs how you get business. Do you know your deepest why in serving others?  I have identified 5 Innate Marketing Genius types, and knowing your type answers this question. The types  include Nurturers, Adventure Guides, Door Openers, Steady Presences, and Celebrators.  Discover your genius type here.

Season 5: Marketing Hotseats

I decided that I needed to show the magic of people’s deepest why in action.  In Season 5 of Marketing for Humans, I get to do this. I put myself in a Marketing Hotseat,  invite dynamic entrepreneurs as my guests, and act as my guest’s marketing consultant for 45 minutes or so.  If you want some calmer, more authentic marketing ideas, these are your episodes. 

Sometimes, you’ll even get the input of my colleague, Jenn Wentworth, a digital marketing expert based in New Hampshire. 


Today we will be hearing from Lisa Ann Schraffa Santin, a personal stylist based in the North Shore of Boston. Lisa is a Door Opener, which means she loves opening up doors of perception for people, and she has a background with Eileen Fisher. She cares deeply about sustainability, which I love because I just figured out how to buy used clothing online on Thredup.  Working with Lisa means you will feel great every day by owning a sustainable, empowering wardrobe that works for your lifestyle.   Let’s welcome Lisa! 


Meet with Christina

Lisa Ann Schraffa Santin

Jenn Wentworth